Marketing Consultant

Help other business owners to grow their businesses as a SuccessTrack Marketing Consultant

Would you like to work in an expanding and lucrative industry, knowing there will always be a demand for what you can provide?

Imagine being able to choose WHERE you work, WHO you work with (clients who are motivated, ambitious and who can afford to pay you), imparting your knowledge and expertise AND having the possibility to generate a six-figure income.

Think of the dramatic and positive impact you’ll have on your clients’ companies.

Well, this can be you when you become a SuccessTrack Marketing Consultant.

I’d like to invite you to consider this opportunity…

…to come and train with me – Jonathan Jay – and with my Faculty of marketing and business experts to become a SuccessTrack Business Marketing Consultant.

I know from experience that the demand for good marketing advice is strong.

Eleven years ago, I introduced the concept of training as a coach (executive/life/corporate, etc) to the UK and created what was to become the world’s largest coach training school. Under my leadership, the company trained some 16,000 people in coaching skills.

I sold my coach training company in 2007 and established SuccessTrack Business Training – so I could help business owners to excel using marketing more effectively.

Sure, administrative procedures, product development and customer service systems are important but marketing gets bottom-line results.

All too many business owners just don’t know how to market their businesses successfully. Having worked with several thousand business owners since I sold my coach training company, I know the dramatic difference marketing can make to a company’s results.

And I have also seen how a lack of marketing know-how keeps businesses from succeeding.

Some are so close… but don’t achieve success because of poor advertising, lacklustre websites, or brochures that cost a lot to produce but don’t translate into sales.

There is a desperate requirement for people who can help business owners break through the barriers – to become more competitive – to become sharper. There is an urgent need for UK business owners to become better marketers of their products and services.

But I can only do so much… there’s a gap and I need to train 100 people to fill it.

As you probably know, I speak to thousands of business owners at seminars and workshops and work with a small number more personally. However, there are 4.5 million small businesses in the UK and no matter how much I want to help each and every one of them, it’s just not going to be possible.

Which is why, over the next year, I will be personally training a maximum of 100 individuals to do what I do and become independent SuccessTrack Marketing Consultants.

Once we have trained 100 Consultants, this programme will be withdrawn. In fact, this programme will be withdrawn anyway at the end of 2010 so if you want to be one of the 100 SuccessTrack Marketing Consultants you must take action now.

What Does A SuccessTrack Marketing Consultant Do?

As a SuccessTrack Marketing Consultant, you will work with the owners of small and medium sized businesses to help, advise, consult and offer your expertise to improve, create and expand their marketing activities so that the business owners can generate returns that far outstrip your consultancy fees.

So, for every £1,000 – £2,000 (your suggested minimum day rate) they invest with you, they will bring in at least £10,000 – £20,000 in increased business. Yes, that may sound demanding but be assured that your SuccessTrack Marketing Consultancy Training will prepare you to work within any industry, sector or specialisation – you will have the expertise, tools, and knowledge to help any business move forward fast.

You will work on any of the key areas you will be taught in detail during the intensive five-day training programme.
You will help analyse exactly what’s happening in your client’s business and be able to create a ‘battle plan’ in which unprofitable activities are identified, and either tweaked or cut.
You will identify the areas that can be optimised and leveraged to produce windfall profits for your client.
You will be able to select the industry, sector or profession you want to work in. It can be the profession you know best so if you are a dentist, for example, you can start a marketing consultancy for dentists…

You Can Refer Clients To SuccessTrack – And Profit!

If you are asked to consult on a project which you decide is outside your field of expertise or simply too large for you to handle alone, you can act as a go-between and refer those companies to SuccessTrack. If we accept them as clients we will pay you 25% of the consulting fee we receive – we will do all the hard work and you will collect a referral fee.

And because we encourage all our Consultants to keep in touch, you will have the chance to meet and network with other SuccessTrack Marketing Consultants – and to refer work between yourselves.

How This Could Be The Perfect Business For You…

Being a SuccessTrack Marketing Consultant means working with purpose – fulfilling your desire to help other business owners succeed while at the same time earning a fantastic income. Every day, new businesses are created. Every day, business owners realise they need advice, support and the sort of expertise that you can provide.

You see, this is a business that you can run as a sideline… or as a full-time job.

If you apply yourself and become successful at it (and as you will be carrying the SuccessTrack name we will do everything we can to help you to be successful) your income can be very generous
You can choose to work where you want. You don’t need an office – you can work from home and visit clients in their premises
You don’t need to employ full-time admin staff. You’ll learn how to outsource everything – from your telephone calls to your accounts)
You don’t even need to meet your clients face-to-face – you can handle it all remotely, if you want. Your clients can be based anywhere in the UK, Europe or further afield
You can work when you want – some clients may actually prefer to work with you after office hours or during weekends when their offices are quiet (perfect for you if this is your second income)
You can increase or decrease the number of clients you have by simply changing the amount of marketing you do
You can structure this business around what you want; for example – you don’t need to work across the summer holidays!
You will get enormous ‘job satisfaction’. I know from my own experience how deeply satisfying it is when a business owner has a ‘light bulb moment’ and realises that their business has so much more potential than they had previously thought.

Here’s what our first SuccessTrack Marketing Consultant has to say…

Derek Atkinson of Atkinson Associates

Why did you choose SuccessTrack?

“I wanted a viable alternative to consulting via a franchise model. I’d looked at franchises in the past and didn’t believe the business model was a viable long-term business model for consultants.

“I was aware of Jonathan Jay’s reputation and the success that he had with SuccessTrack and with The Coaching Academy. I visited one of the SuccessTrack’s weekend functions and got a good feel for the organisation. I saw how the organisation behaved, not just Jonathan, but the other presenters and how the event was organised. I was very comfortable with the event: it didn’t feel like a hard sell but as if it was making something available that people wanted. I canvassed quite a lot of people there, and got very positive feedback. So, I was quite happy with where SuccessTrack was going.

“When I got the information about the SuccessTrack Marketing Consultant programme, it just matched exactly where I wanted to be and because I’d studied Jonathan, I’d studied SuccessTrack and his past life with The Coaching Academy and I got a good handle on his business ethics I was very impressed, very keen to work with him.”

And your interview with SuccessTrack?

“I was really pleased with the interview, with Jonathan’s approach which was very much focused around wanting to actually share the knowledge that he has to help other businesses. And I was impressed by the fact that he had identified that there’s a limit to how much he could do himself.

“There are customers or prospects out there that he just can’t satisfy.

“What was refreshing was that I wasn’t expected to sign big, complex contracts. It’s very much a case of paying for the privilege of getting the information from Jonathan and working with him, and seeing where it goes. I find that quite refreshing in business.”

And how did you feel as you arrived at the five day intensive training programme?

“I’d done my research on Jonathan; I had done my research on his previous company, The Coaching Academy and SuccessTrack and had got a very good feel for it.”

What about before you attended the event – any last-minute worries?

“There was still an element in me that said, ‘I am gambling because I’ve got very little collateral to tell me what it is that I’ve paid my money for.’”

And how did you feel after the five-day intensive training programme?

“Drained! It was intense. But that’s how I learn at my best because if you live and breathe something then you really take it in. So, that to me was the perfect way.

“In terms of meeting my expectations that week exceeded them. It was very good indeed. Jonathan is a very attentive and acutely aware individual. It was fascinating to see the sheer drive the guy has in passing on information.

“It’s obvious that he thoroughly enjoys what he does and is so passionate in getting the information across. He likes to challenge people because he can see that they can do more than they think they can.

“He helped me through a couple of little mental blocks that I had, for instance about selling my services. Most of my work has come from referrals and that’s something which is harder to do when you’re breaking into a new area.

“I asked, ‘How do I get the credibility? How do I actually establish myself in that new area?’

“He pointed out, ‘You’ve done this, you’ve done this, and you’ve done this. What more do you need?’ He encouraged me to focus on my strengths and not worry about my perception of gaps I might think I have and that others won’t see.

“I had looked at other organisations that do something similar but they use a franchise arrangement. I was particularly impressed by the fact that the presenters on the SuccessTrack training programme – Jonathan Jay, Ed Rivis, Paul Green – were all people who were actually out there doing it and doing what I will be doing – helping businesses grow.

“I didn’t meet that when I looked at the other organisations. What I met were salesmen who were trying to bring people into their organisation.

“So, I think the quality of the SuccessTrack training, being first hand, straight from the horse’s mouth, exceptional. Definitely exceptional.

“Jonathan has proven what he can do. He is passionately involved. The feeling I have with Jonathan is that he thoroughly enjoys what he does. He thoroughly wants other people to enjoy it as well and he’s basically there for us if we need him. That’s very much the way I work with people as well: everything doesn’t have to have a financial figure against it.

“Ed is phenomenal, he’s a technical guru who understands the market and can put it across and can go down to whatever level of detail you want. Ed was able to fill in every single gap in terms of how to do email marketing and online marketing. He’d say, ‘You can do that yourself or outsource it.’

“One of us would reply, ‘How do you outsource it?’ and he’d explain, ‘Well these are the places I use, this is how you do it, this is the process, this is the experience of it’. Phenomenally valuable. He didn’t stop because he ran out of knowledge or experience – he stopped because we stopped asking questions to go down any deeper.

“Paul, in terms of PR, is a master of actually putting across PR to the point of view of the emotional drivers. What it is we’re trying to achieve by that PR approach. That puts us in a good position to actually cover that material with our clients. So he really explained the point of it.

“He gave us examples of things that he had done and how he was able to turnaround what might have been ‘bad news’ and to get some good publicity material. He showed us that there’s no such thing as ‘bad news’. If you’ve got a good PR man like Paul around, there is no such thing as bad news, it’s just an opportunity.

“My view of the Marketing Consultancy is that it’s an open collaboration. I find it is a very refreshing approach in business. The opportunity to work with Jonathan this way is something that is definitely going to be very valuable.

“He’s also keen for us to go out and deliver to businesses because he knows there’s a huge demand out there and the quickest way for Britain Plc to get back up on its feet again will be more jobs created by businesses growing, and those businesses that grow will be the small to medium sized businesses.”

The Best Way For You To Completely Understand Whether This Is Right For You Is To Attend A SuccessTrack Introductory Weekend

I want you to come along to one of our free introductory seminars – firstly, so you can see what we do and decide if you want to be part of it and secondly, because the day is jam-packed with crucial marketing information which will undoubtedly be of interest to you. We hold a limited number of introductory seminars each year – these are always full.

You will see me and my team in action, working with real business owners. You will see them invest in SuccessTrack business development programmes ranging from £2,000 per company to £25,000 per company. The questions you need to ask yourself during the introductory seminar are:

Can you imagine doing what we do – working either with a group or one on one?
Can you see the possibility/potential for yourself?
Do you enjoy the atmosphere and can you see yourself working with the business owners who are in attendance?

You can decide whether investment in the SuccessTrack Marketing Consultant Programme will be the right move for you. At the end of the day, you can decide if you’re ready to take the next step – an interview to determine your suitability in representing us.

You can register for the free seminar by calling 0208 788 9064

Criteria For Acceptance Onto The SuccessTrack Marketing Consultant Programme

Being a SuccessTrack Marketing Consultant is not for everyone. Acceptance on the training is based on a set of strict criteria and most people will not meet the requirements…

You must have a business background, preferably as an owner/manager. If you can’t speak in ‘business language’ or don’t have a business background you will not have any credibility with your clients
You must be comfortable giving advice to business owners (this isn’t like life coaching where you just ask questions – this is directive consulting)
You must be willing to engage in a five day and evening intensive training programme
You must be a pragmatic, grounded individual who feels comfortable talking about money, sales, profit and business success
You must be willing to undertake a telephone interview and possibly a face to face interview
You must attend the introductory seminar before making a decision as to whether this is right for you.

What you can expect from the SuccessTrack Marketing Consultant Training Package

You can expect a full five days (10am to 6pm) of intensive training. You will find the training interactive, experiential and comprehensive – definitely not a passive, ‘sit and listen’ style of learning.
Your training will fully prepare you to work with business owners as a SuccessTrack Marketing Consultant.
You will be given all of the templates, tick sheets and questionnaires required to work with any type of business owner.
You will be given three ‘special reports’ that you can use on your website as lead generators.
You will work in small groups to create a series of exercises that you will use with a business owner that combines our strategies and YOUR personality.
You can expect to work under and benefit from the SuccessTrack brand, a brand that will be receiving millions of pounds of marketing investment during the next few years.

You will be the co-author of a business marketing book by the end of the course.

You will be given a pre-written book on small business marketing and all you’ll need to do is type in your name on the front cover, add a brief introduction and any niche specific content to make it your own.

Positioning in business is all important and this professionally written book (co-authored with Jonathan Jay) will position you as an expert in your field before you even meet any of your prospects!

You will also receive 19 manuals crammed with information about online and offline marketing – your own vast library of resource material that you can refer to again and again.

How you find clients for your Marketing Consultancy Business…

On the very first day of the live training, I will teach you a step-by-step process for generating clients that you can use at any time and on any day of the week… and it doesn’t involve any cold-calling! You will be given detailed explanations of how to use the system and how to position yourself as ‘the’ marketing expert in your field.

If I consider you to be a truly outstanding Marketing Consultant, I will refer clients to you. SuccessTrack spends millions of pounds a year on marketing its Business Development Programme and if your consultancy skills are of a sufficiently high standard, you could receive one hot sales lead after another. However, more importantly, we will show you how to market yourself so that you will always be self-sufficient.

What your role does not include…

You will act as a Marketing Consultant to businesses – not a Business Consultant. That means that you do not need an all round knowledge – you don’t (necessarily) need to be good at finances, for example – all you need to excel at are the marketing principles we teach you.

How much will you earn as a SuccessTrack Marketing Consultant?

As a SuccessTrack Marketing Consultant you could earn a six figure income.

You will work with the owners of small and medium sized businesses to help create and expand their marketing activity so that they receive a measurable return on their investment. Your suggested minimum day rate is between £1,000 and £2,000.

Let’s say that you have 10 clients who pay you just £1000 a month each. That’s an annual turnover of £120,000.

But that’s just the start. In the past 12 months, I have billed clients nearly £1 million for my marketing advice. With the sharp rise in the number of businesses realising that the only way to survive economic turbulence is to improve their marketing… I expect to bill £5 million in 2010.

7 reasons why being a SuccessTrack Marketing Consultant will give you the freedom, flexibility and income you want…

As a SuccessTrack Marketing Consultant you could earn a six figure income
As a SuccessTrack Marketing Consultant, you will work with the owners of small and medium sized businesses to help create and expand their marketing activity so that they receive a measurable return on their investment. For every £1,000 – £2,000 (your suggested minimum day rate) they invest with you, you will bring them £10,000 – £20,000 in increased business. Yes, that may sound demanding but be assured that your SuccessTrack Marketing Consultancy Training will prepare you to accomplish any project or long-term consultancy with ease.
As a SuccessTrack Marketing Consultant, your marketing expertise will always be in demand
While the majority of small to medium sized business owners may be experts at creating a product or service, they rarely know how to communicate with their market. And people don’t buy products or services they don’t know about or don’t understand. The result of poor marketing? Lacklustre sales, low turnover, another company in trouble. However, savvy business owners will pay – and pay well – for a consultant who can apply their marketing expertise to make a dramatic difference to the company’s bottom line profits.
As a SuccessTrack Marketing Consultant, you will be able to confidently work in any sector or industry
Marketing is crucial to every business – no matter what the service or product on offer may be. That means your marketing expertise can be applied to any small or medium sized business, regardless of the company’s product or service or the industry or sector it serves.
As a SuccessTrack Marketing Consultant, you can choose your clients
You will have the freedom to choose to work with the sort of clients you want to work with. No more ‘difficult’ clients. No more clients who struggle to pay your fees. By the end of your training, you will know how to attract and keep the customers you want to work with.
As a SuccessTrack Marketing Consultant, you will enjoy enormous flexibility, freedom and variety
You will be able to get involved with the projects and assignments that meet your personal and professional needs. Consulting gives you a great variety of experiences in different sectors and areas and exposure to a range of working environments and conditions that will strengthen your overall skills. You’ll also have more flexibility to determine how you schedule your time – you could plan your work timetable to suit your lifestyle. You can choose where you work – you could conduct all your meetings at your clients’ offices, in conference centres or hotel meeting rooms. You don’t need to hire staff – I will show you how to outsource every aspect of your business – from telephone calls to accounts – so that you can focus on building your business.
As a SuccessTrack Marketing Consultant, you will have the techniques for attracting highly-qualified leads and generating a never-ending stream of customers
Our commitment to your success is absolute – we want to be certain that you have all the necessary tools and skills to create your own highly successful marketing consultancy business. That is why your SuccessTrack Marketing Consultant training will provide you with a comprehensive and proven approach to marketing your own consultancy business. What’s more, you will be able to pass on your highly successful lead generating techniques to your own business owning clients.
As a SuccessTrack Marketing Consultant, you will make a massive difference to businesses
You will have the skills and expertise to help analyse exactly what’s happening in your client’s business and identify the areas that can be optimised and leveraged to produce windfall profits. You can help them to bring in more prospects, more sales, more profits, and more conversions. You can show them more ways to start and sustain customer relationships.

How To Register For A Place On The SuccessTrack ‘Marketing Consultant Training Programme’

First, you need to attend a FREE SuccessTrack Introductory Seminar.

As a result of attending the weekend and meeting some of the SuccessTrack Team, you can make an informed decision as to whether you feel this opportunity is right for you. Tell us if the answer is ‘yes’ and you will be informally interviewed at the weekend, just so we can learn a little more about you.

If we feel there is a good match you will offered a place on the training. As there will always be higher demand than places available, you are advised to secure your place as quickly as possible with a non-refundable deposit. The remainder of the fee can be paid, interest free, over a twelve month period, allowing you to pay as you earn.

Remember, your investment in the programme is protected by our ‘risk free’ guarantee.

You can register for the FREE seminar by calling
0208 788 9064

Any Questions?

Please submit them to the SuccessTrack Team using the form below.