Ed Rivis
How To Get More Sales, Customers And Profits From The Internet With UK’s Leading Web Marketing Expert For Small Businesses Ed Rivis
Confused by the internet? Sick of trying to wade through the masses of conflicting information just to get the basics? Think you should be doing more with your website but don’t know where to start?
If you want proven, easy to understand online marketing strategies that you can use immediately and which will help you to attract thousands of new customers then you need to attend SuccessTrack’s next Business Building seminar. You’ll learn ‘How to Get More Sales, Customers And Profits From the Internet’ with the UK’s leading web marketing expert for small businesses Ed Rivis.
Ed, the UK’s most highly paid web marketer and an Amazon five-star rated author, is the person other marketers approach for help with web marketing. “More than half the people on my mailing list are web designers or marketing consultants!” He provides training, information and resources to more than 100,000 businesses around the world. One such business owner Phil Dixon used the web marketing techniques he learnt from Ed’s blog to generate an additional £400,000 in sales over a five-month period.
Phil, the owner of www.newlifecleaning.com wrote to Ed and said, “If you look at our website www.newlifecleaning.com, I am sure many perfectionists would pick it apart but that site, as it stands currently, has generated £400Ks worth of extra sales over the past five months due to YOU.” He said that reading Ed’s blog had also saved him from making costly mistakes and wasting that most precious business commodity, time.
The lack of time is a huge issue for many business owners, and a major reason why many don’t do web marketing, according to Ed. “People tell me they really struggle to do any web marketing because they don’t have the time so I actually give them the quickest, easiest ways to get more customers and clients, more sales, more profit, more money from the web without having to flog themselves to death over the keyboard.”
And you can be sure that Ed’s presentation is relevant to the UK market. “For UK small businesses, I focus on the four most highly effective ways to get people to websites and those are not the same tactics the US web marketers talk about. You won’t get a lot of hype or theory – I’ll give you practical strategies you can start using straight away.”
Since email is without doubt one of the most powerful communication channels any modern business can use to boost sales and profits, it’s covered in detail at the SuccessTrack Business Building event. Ed reveals the Seven Pitfalls of Email Marketing and how to avoid them. He also explains:
- How to get permission to email your prospects
- How to ensure your emails are delivered to the right people
- How to ensure your emails get opened
- How to write emails that will get read
- How to encourage people to respond to your email offers
At SuccessTrack’s two day retreat, Ed shows you how to set up your email marketing system and just as importantly, what to say in your emails to your prospective and existing customers.
“People really struggle with writing emails. They get ‘paralysis by analysis’ – they’re so scared of making a mistake they don’t try anything. I help them get over that fear and to kick-start a successful email marketing campaign.”
He covers the two types of email communications: follow-up emails (also known as autoresponders) which are pre-written and drip-fed to prospects over a number of days and broadcast emails, which are one-off promotional emails sent out to announce a special sale or event.
Follow-up sales emails (also known as ‘stick’ email campaigns) are also covered by Ed. “I show you how to write emails that you can send to people after they’ve bought your product or service to ensure they get the best result from what they’ve bought.”
And he shows you how to use email marketing to cross-sell, up-sell and conduct joint venture promotions offering other people’s products and services to generate affiliate commissions.
“Email marketing doesn’t have to be rocket science,” he says. “In fact, it’s very easy to get started. My goal is to help you send your first email in the most professional way possible. And if you’re already doing email marketing, I’ll show you how to do it most effectively, in less time, with less hassle and to generate more profit along the way.”
If you attend the two-day SuccessTrack retreat, you’ll also learn how to create a lead generation page on your website.
You’ll learn the crucial elements of a lead page (the headline, the call to action, the bullet points, and the all-important form to capture the prospect’s name and email address) as well as the best technical service to use.
And you’ll also learn how to create information products that you can use to generate more enquiries or sales.
“I’ll show you how ‘shrink wrap your brain’ – which means taking your skills, knowledge and experience and turning it into a digital product that people can download or buy in DVD or CD format. You can then either sell those products or give them away free to generate sales leads. I’ll talk about very specific ways to do that. It’s the way I created my latest book Email Marketing Dynamite – I wrote it in less than 40 hours, using the same techniques that I’ll teach you.
“You’ll learn not only how to create those products – which I call Golden Carrots – but also how to promote them. I’ll show you how to use them in conjunction with a special ‘lead’ page to capture the details of prospective customers and clients – literally thousands of them in one month or less, and how to promote those lead pages.
“I’ll show you a clear cut path to results. I’ll help you to move past the clutter and confusion so that you can get more sales and profits from your website. If you want more enquiries, I’ll show you how to use your website to generate endless streams of enquiries or sales leads and how to use traditional offline techniques to convert them into sales.”
